As you’re likely aware, Microsoft will be removing the Outbound Marketing Module from Dynamics 365 Customer Insights - Journeys app on June 30th, 2025. To prevent the interruption of your marketing efforts, you’ll want to work on getting your organization transitioned over to the Real-Time Journeys module within the next few months. This checklist can help to organize your thoughts and plan for the transition. There’s a simplified version with just the checklist items at the bottom. 

We’ve written a separate blog post discussing some of the most useful Copilot features in Dynamics 365 Sales. We want to add to that conversation by discussing another new feature that is designed to help you enter data faster, and this new feature is called form fill.

As part of the 2024 Release Wave 1, Dynamics 365 CRM has been updated with a new modern look and feel. Early access to the New Look was rolled out in February 2024, with general availability in April 2024.

The New Look brings upon visual changes to make Dynamics 365 sleeker, more modern, and more intuitive to use. Here’s a breakdown of the subtle yet impactful changes you can expect to see.

Though it is true that every business handles its sales funnel a little differently, in broad strokes, an opportunity will be nurtured until it is either lost (if the prospect decides not to buy) or until they are ready to see a quote. Within CRM, the quote is both an extension of the Opportunity stage and a new record itself. So first we’ll talk about creating a quote from an opportunity, making a quote from scratch if you don’t have an associated opportunity, revising the quote, and then converting it into an order (if you handle orders in your CRM).

Sandboxes are for playing around and testing customizations and features. Production environments are where you do your actual work. Now let’s dig in a little deeper into how to work with sandboxes, and how to move your sandbox content into a production environment if/when you want to!

If you’re considering adding a sales-oriented CRM to your tech stack, you’re likely shopping around to find the system and subscription level that suits your business needs. Even within Dynamics 365 Sales, there are lots of different features and tiers that may require some digging through details to find your best fit.

Microsoft has announced that on September 1, 2023, Dynamics 365 Marketing and Dynamics 365 Customer Insights will be combined into a single product offering called Dynamics 365 Customer Insights. The new unified application will help users continue to deliver excellent customer experiences and harness customer data in ways that further brand loyalty and growth.

Although this sounds like a major change, there’s no need to panic. We’ve broken down everything you need to know about the unified app and how you can benefit from it.

Dynamics 365 Sales offers duplicate detection for your account and contact records. Duplicate detection works by flagging fields with identical unique values (last names, email addresses, phone numbers, company names, etc.—info that is unlikely to be common) across several records. From there, you can decide how to handle these overlaps.

Until recently, though, only account and contact records had duplicate detection. But no longer! Now you can create custom duplicate detection rules for other record types. And the first place we ran to implement these rules was for leads, which, as all sales and marketing individuals know, is perhaps the messiest entity in a CRM, due to their impermanent nature. After all, they are potential customers at the beginning of the sales funnel. Some of them work out, and lots don’t.

This is part 2 of a series exploring the tools and records that guide you along the sales process within Microsoft Dynamics 365 Sales CRM system. In part 1, we covered Leads and their role in the sales process and within the system. If you haven’t read that part yet, you can catch up here: Exploring the sales process in Dynamics 365 Sales: Starting with Leads.

Receiving a canned or boilerplate email message is not nearly as impactful as opening your inbox and seeing an email that seems to be written just for you. Personalization drives engagement, heightened engagement improves the impact of your sales and marketing pursuits. That’s the whole theory behind Dynamic content as a method of making your sales and marketing messages more impactful without spending an abundance of time personalizing emails for each user. And you don’t even need to know how to code to create Dynamic content in your emails.

One of Microsoft’s primary goals when updating old features or developing new ones for its fleet of business productivity apps is right there in the name: Productivity. One thing that can lead to slowdowns and hang-ups is navigating between a bunch of different pages. Even aside from the slowdowns, it just doesn’t feel as good for the user. A relatively new feature to Dynamics 365 CRM is Focused View. This feature is aimed at reducing the number of screens users have to jump between when working with different record types.

In this blog, we’ll discuss leads within Dynamics 365 Sales: how we get them there, what we do with them, and also how we move them from a lead into the next step of the sales funnel—an opportunity. In future blogs, we will discuss the sales process beyond this step.

In CRM, the command bar is the strip at the top of page that contains a bunch of different functions for the page. Recently, Microsoft has implemented an improved functionality for customizing the command bar to the Power Apps designer for CRM apps.

On its own, Microsoft Teams give great tools like messaging, calling, file sharing, and much more. Dynamics 365 Sales, on the other hand, provides a plethora of tools for sales teams to better engage leads and customers. By combining these two products, we can expand the capabilities of both. Teams can be integrated with Dynamics 365 Sales to allow for conversations to start directly from records, initiate calls to customers, or link records into Teams channels.

If you’re invested in making the solution you use work better for yourself and others using it, we’ve got good news. Microsoft provides a few ways to submit feedback and make your voice—and those of many other users much like you—heard.

Microsoft has released plans for this year’s Release Wave 2, with new features and improved usability across the Dynamics 365 suite of applications – Dynamics 365 Marketing, Sales, Business Central, and more.

If you don’t want to read the entire Release Wave plan, here are the updates you should know about.

To stand out in an expanded marketplace, your business needs to cut through the competition and create personalized, customer-forward experiences. To find prospective customers with the right message, at the right time, and through the right avenues. Dynamics 365 CRM can elevate your sales and marketing efforts by equipping your team with the tools needed to capture each prospect’s attention at the moment that matters most. Here are ways that Dynamics 365 Sales, Marketing, and other CRM services can keep your business agile in today’s increasingly competitive market.

Often, there are too many disconnected apps at play in the workplace, so the challenge is to ensure that any additional app you add to your tech stack is multifaceted and adds tangible value to your work process. Customer Relationship Management (CRM) systems provide useful tools to teams who attract leads, build rapport with opportunities, and support current clients. Here are a few of the ways that CRM apps within the Dynamics 365 suite can be more than just a CRM.

Of top priority for sales teams is the question of how they can become more efficient, more streamlined, while also improving their ability to land more leads and opportunities. Well, as part of the same Microsoft platform, Dynamics 365 Sales and Outlook present a unique ability to make that happen. Managing customer data, creating strong and informed relationships, and optimizing your daily work all become easier when you lean into the interconnectivity of these systems.

Understanding the sales funnel and knowing how to navigate each phase is key for businesses to attract, win, and keep high-quality leads and build long-term customer relationships. Dynamics 365 Sales and Marketing are the cloud-based solutions that can help you meet every type of customer right where they are, with exactly what they’re looking for at any point in the sales funnel.